Clients:
Grey
London
Pantene
HSBC
Braun
Bank Of Ireland
Cathedral City
FryLight
Helly Hansen
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Us + Grey
We worked at Grey London as a creative team for two years, and worked on a long list of clients as well as multiple
FryLight
The Problem
FryLight is seen as a diet brand: an oil alternative for those that are focused on calories more than taste.
The Solution
We reposition what cooking with Frylight can look like, showing that with one spray food can be exciting and brought to life.
HSBC
The Problem
Sustainability can feel overwhelming and impossible to small businesses.
The Solution
We show how Achievable Change by making films about how HSBC helped businesses sustainability goals.
We wrote 'Achievable Change' as a line in one of our B2B sustainability stills but it has now become a core piece of sustainability strategy across the whole bank going forward.
Helly Hansen
FW23
& SS24
Coming
Soon
Cathedral City
The Problem
Many brands are followable because they have an interesting tone of voice and discuss topical events.
The Solution
We use the heatwave as a way to talk about cheese in a light, entertaining way on our socials.